Loulou · Dayclub · Saint-Tropez
Pampelonne daybeds and a 1950s Riviera mood from Paris Society.
Loulou is Paris Society's Pampelonne beach club, a 1950s-Riviera fantasy of plush loungers, shaded cabanas and wild greenery framing a chic beachfront restaurant on the Plage de Pampelonne. It runs daily 11am to 8:30pm from May to September, moving in clear stages, lunch, an afternoon lounge, a DJ pivot before sunset and a later dinner seat if you want one. Loulou Mondays and the Saturday parties are the dates that draw the steadiest crowds.
How the day runs at Loulou
Loulou sits directly on Plage de Pampelonne with views across the Mediterranean, operating daily 11 a.m. to 8:30 p.m. (May-September). Part of Paris Society's collection, the venue channels 1950s French Riviera aesthetics through plush loungers, shaded cabanas, and wild vegetation framing a chic beachfront restaurant. The layout flows from relaxed daytime dining into afternoon energy, with DJs and live the music house and pop across themed events - Loulou Mondays and Saturday parties draw steady crowds. Executive Chef Benoit Dargere's menu merges French and Italian cooking; truffle pizza and tiramisu pair with Provence rosé. The dress code is beach-chic elegance: quality swimwear and stylish cover-ups expected. VIP cabanas and tables anchor the venue's tiered service model, with bottle service available and tables starting around €1,000 depending on group size and event timing. The transition from lazy lounging to evening festivities - punctuated by curated DJ sets and sunset moments - defines the Loulou experience. Pricing runs high, but the combination of Pampelonne's natural setting, refined crowd, and consistent the calendar justifies the expense for those seeking Riviera sophistication without stuffiness.
What we arrange at Loulou
Address: 63, Avenue Franklin Delano Roosevelt 75008 Paris, Saint-Tropez
Reserve a VIP table at Loulou through our concierge team. Submit a request via the form on this page and a host will confirm bottle minimums, arrival timing and any large-group requests within hours. our Saint-Tropez partner handles reservations with on-the-ground hosts who book the toughest rooms in the city.
Hours of operation
- Monday: 10:00 - 19:00
- Tuesday: 10:00 - 19:00
- Wednesday: 10:00 - 19:00
- Thursday: 10:00 - 19:00
- Friday: 10:00 - 19:00
- Saturday: 10:00 - 19:00
- Sunday: 10:00 - 19:00
Frequently asked about Loulou
How do I reserve a daybed or cabana at Loulou?
Daybeds and cabanas at Loulou sell in tiers, and the best placements go to groups who book ahead. Submit the reservation request on this page and our concierge team confirms your table, quotes any minimum spend in writing, and coordinates arrival before you commit.
What is the minimum spend at Loulou?
Minimum spend at Loulou varies by date, by tier (front-row cabana vs daybed), and by whether it is a food or a bottle minimum. Rather than a figure that shifts through the season, MyRSVP quotes your exact minimum in writing when confirming, so there are no surprises on arrival.
What is the dress code at Loulou?
Loulou is upscale Saint-Tropez beach-club style: resort wear and swimwear with a cover-up by day, moving to smarter resort-chic as the afternoon program builds. MyRSVP confirms any current door specifics with your booking.
How far in advance should I book Loulou?
For peak dates the prime tiers at Loulou are typically allocated weeks ahead. Book as early as you can; if you are inside that window MyRSVP checks live availability and secures the best remaining placement.
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