Shellona

Why Shellona matters in St Tropez

Shellona is a St Tropez institution that sells most of its peak inventory on allocation, not on walk-up. That means the cabana you saw on Instagram probably belongs to a group that booked three or four weeks in advance. MyRSVP handles the allocation side: we confirm the daybed or cabana tier, quote the minimum spend in writing, and coordinate the arrival window.

How the day runs at Shellona

Perched on Pampelonne Beach, Shellona presents a bohemian-chic refuge where sun-bleached teak floors, woven rattan seating, and hanging greenery frame unobstructed views of the Mediterranean. The venue operates daily from noon until eight in the evening, transitioning from leisurely lunch service to energised late-afternoon sessions as resident DJs introduce Afrohouse rhythms and contemporary house sets. Chef Yiannis Kioroglou’s Mediterranean menu centres on grilled lobster, ceviche, and truffle-dressed pasta, complemented by craft cocktails served against the backdrop of Ramatuelle’s coastline. Dress code leans upscale beach chic—swimwear alone won’t suffice—befitting the influencer, yacht-charter, and seasonal-resident clientele. During peak summer months, the venue programmes artist events featuring internationally recognised DJs, with entry typically starting around €30 and performances scheduled between four and eight in the evening. Bottle service begins at €300, while VIP table reservations range from €1,000 to €3,000 depending on group size and event demand, securing priority entry, dedicated service staff, and mixers. Sunbed and table bookings require advance planning, particularly for weekends and headline DJ appearances. The wicker lanterns and natural textures sustain a relaxed tone even when the sound system escalates, positioning Shellona as a fixture on the French Riviera’s daytime-club circuit.

What MyRSVP secures at Shellona

MyRSVP’s role at Shellona is to turn the beach-club booking into a coordinated plan: cabana tier confirmed, minimum spend transparent, tender pickup and drop-off aligned to the booking, and a host expecting your group by name. When the calendar peaks — late May through early September, with July and August at peak — the tier you booked is the tier you get because the allocation was held for you.

Hours, dress, and planning windows

Plan for Shellona the way the regulars do. The room runs daily noon to sunset; busiest after 5:00 pm (seasonal april–october) — the hours in the venue info block are accurate but the prose matters for search. On the dress side: Upscale beach chic; heels, collared shirts and elegant attire recommended; avoid swimwear or casual wear. Minimum spend moves with the calendar rather than with a flat price sheet; expect peak uplift around late May through early September, with July and August at peak, sharpest on Pampelonne Beach season, Les Voiles de Saint-Tropez regatta, quoted transparently up front on any reservation request. Flagship inventory on those weekends closes three-to-eight weeks ahead; weeknights and shoulder dates hold value. One operational note: Seasonal beach club on Plage de Pampelonne (Ramatuelle).

How to book Shellona with MyRSVP

Reserve Shellona through MyRSVP. Submit the reservation form on this page with your date, party size, and occasion. A concierge assigned specifically to Shellona will contact you promptly to walk through pricing, table or cabana options, your actual budget, and the best area within the venue for your group and occasion. Every detail — minimum spend, placement, timing, celebration coordination — gets confirmed with you in writing before anything commits, so the night is planned before you land, not improvised at the rope. For guests who prefer a direct line, the WhatsApp button on this page opens a conversation with our St Tropez concierge team — people who know Shellona, the door, and the calendar personally. For celebrations, larger groups, or stacked itineraries across multiple venues in St Tropez, note that in your request — it lets us coordinate the night end-to-end instead of one booking at a time.